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One to One Marketing
The technology developed by Ophelia for personalising images allows you to speak individually to your customers and business partners in an exclusive and impacting way. Even with simple personalising, a direct mail shot produces three times higher response rates than a conventional mail shot.
By personalising directly into an emotional subject, rates can more than double:
For B2B: up to 30% response
For B2C: up to 18% response
Ophelia has developed technology for personalising images allowing you to speak individually to your customers and business partners in an exclusive and impacting way. With personalised images in print you can gain maximum attention and popularity among recipients, and you can surprise and delight your customers with completely unique, individualised advertising material, communicating by the most personal means possible: with your customer's name!
Our system allows you to play the emotional card, even when addressing your customers directly. This way, you achieve maximum attention, high involvement, and people like what they see at first sight. It pays off too: high response levels, recall rates and acceptance levels give you a clear advantage over conventional dialogue marketing instruments.
Summary of Benefits:
» Any quantity is available so small print runs are no problem
» No Printing plates needed so no setup costs
» Protect your cash flow by ordering what you need
» Flexible solution with short lead time
» Personalised, one-to-one marketing is a reality
» Corporate quality print for any size of business
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